Synopsis

The Downline is about Poppy, a high-ranking "National Vice President" for LemonWell, a predatory multi-level marketing company. Her carefully curated life begins to unravel when her friend and struggling colleague, April, live streams a downward spiral on social media. She blames Poppy - along with the debt and isolation of the MLM business - for her mental health crisis.

Despite orders to stay away while the scandal blows over, Poppy’s desperation to keep her reputation in tact and claim her promotion reward—a brand-new Mercedes—drives her to crash the company party.

The celebration devolves into a nightmare of suppressed rage and corporate gaslighting as Poppy faces off against rival consultants and April’s grieving husband, Nick.

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Whether you make a contribution through an investment or a tax deductible donation, every dollar you spend will go entirely towards the production of The Downline.

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CORE TEAM

Rachel Weatherly Grant

Writer/Director

Winner of the Virginia Screenwriting Competition, Former Assistant Director of the Virginia Screenwriters Forum; Directed multiple short films, including The Downline - a proof of concept short based on the feature script. She has written on national campaigns for clients including Jeep, Dodge Ram, Walmart, Charter Communications, and more.

Devin Bousquet

Cinematographer/Editor

Devin is a Director of Photography and Video Editor, working in the national advertising industry for over 25 years — including work for Geico, DoorDash, Pizza Hut, BWW, Walmart, UPS, BFGoodrich, Quiznos, and many more. Having also directed, shot, and edited many short films, Devin brings his wealth of knowledge and passion for cinematography and visual storytelling to the table.

From short film to feature.

Follow along as we start down the long road to get The Downline made into a feature film.

It all started with the proof-of-concept — a self-funded, call-in-all-the-favors film made to prove The Downline could capture an audience. And it did.
The feature-length script is finished — years of writing and rewriting, getting notes from everyone including trusted peers in the Virginia Screenwriting Forum to award-winning producers.
With the help of a line producer with decades of experience, we’ve figured out exactly what it takes to bring The Downline to the life.
We are here.
We’re in talks with private investors and donors to help us raise the capital required to bring The Downline to life.
If you’d like to support the film, you’re in the right place. Join us by becoming an investor or make a tax-deductible donation through our fiscal sponsor, the Emmy-award winning Belltower Pictures.
To bring The Downline to life, we’ll be using familiar faces from the proof of concept along with a totally new cast through RVA’s own award-winning casting directors.
Locations get scouted, story boards get drawn, schedules get locked. All the strategy behind the creativity. Sign up for behind-the-scenes updates.
The moment we’ve all been waiting for: the shoot! 10 days of long afternoons and a million decisions — the actual film getting captured frame by frame by our award-winning cinematographer. We’re aiming to begin Winter 2026.
Editing, VFX, sound, music, color. All the fun of turning footage into a real life movie. Our plan is to enter this phase in January 2027.
When it’s finally time to share our story with the world! Festivals, theaters, streaming — getting The Downline in front of the audience that helped bring the movie to life.

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